Researcher, author, and advisor on AI transformation governance.

Dr. Kerimcan Ozcan is Associate Professor of Marketing with tenure at the School of Business and Global Innovation, Marywood University, USA, and the lead author of the Dynamic Relationality Theory trilogy — a research program that develops formal frameworks for how organizations govern AI transformation, manage complexity, and remain coherent, accountable, and repairable under conditions of rapid technological change.

This research program translates directly into practice. He works with boards, C-suite executives, and transformation leaders to diagnose where AI transformation is breaking down — across the three dimensions of possibility, organizational movement, and accountability — and to build the governing discipline that makes AI initiatives strategically sustainable rather than episodically successful. 

The Dynamic Relationality Theory trilogy comprises Dynamic Relationality Theory of Creative Transformation (Elsevier, 2024), Creative Transformation of Organizational Ecosystems (De Gruyter, 2025), and Machinic Life-Experience Ecosystems (Springer Nature, 2027). He is co-author, with Venkat Ramaswamy, of The Co-Creation Paradigm (Stanford University Press, 2014), and co-author, with Venkat Ramaswamy and Krishnan Narayanan, of Co-Creating the Future with AI (Palgrave Macmillan, 2026). He is a COIN Network Fellow at the Centre for Responsible AI (CeRAI), Wadhwani School of Data Science and AI, IIT Madras — an inaugural cohort of leaders convened to advance co-intelligence for real-world impact.

Scholarly articles and chapters have appeared in the Journal of Marketing, Harvard Business Review, Journal of Business Research, International Journal of Research in Marketing, and edited research handbooks.

Before joining Marywood University, Dr. Ozcan held academic appointments at the International University of Japan and the University of Michigan. He came to academia from industry, where he worked in engineering — a trajectory that runs from a B.S. in Electrical and Electronics Engineering at Boğaziçi University through an M.S. in Management at Georgia Tech to a Ph.D. in Marketing and an M.A. in Applied Economics at the University of Michigan.